Getting your AIDS message right is not always easy as US NGO, AIDS Healthcare Foundation (AHF) has been discovering. On Friday, 18 January, Mrs. Janet Kataha Museveni, First Lady of Uganda was the Guest of Honour at the opening of its newest "Uganda cares" health care centre in Lukaya. The new centre is unusual in having an attached commercial and residential complex which is intended to finance the centre as well and to support the local economy. Supporters of the complex held posters which focused primarily on using condoms and getting tested. Using condoms is the "C" in Uganda's ABC campaign. Abstinence and being faithful are "A" and "B".
However, on Wednesday (January 23) IRIN reported that a new "Uganda cares" campaign is causing controversy because of how it bluntly focuses on condoms when an individual is neither abstaining or being faithful, in other words when they are cheating. AHF seems unfazed by the reaction: it tweeted a link to the story noting that its campaign is "making waves". Read the IRIN story below. - World and Media
[KAMPALA] A new Ugandan HIV-prevention campaign that frankly addresses sexual infidelity is generating heated debate over the direction the country's HIV strategy should take.
Billboards erected in various parts of the capital, Kampala, by Uganda Cares - a programme of the US NGO AIDS Healthcare Foundation (AHF) - bear the image of a broken heart and the lines "Cheating? Use a condom" and "Cheated on? Get tested".
The campaign aims to address the growing vulnerability to HIV of couples in long-term relationships. Studies show that some 43 percent of new HIV infections in Uganda occur in such unions.